Logistics professionals at the epicenter of business execution.
It was an unexpected result.
In a recent business review meeting with a global 50 client, we learned some fascinating, albeit unexpected, feedback on the impact of utilizing an IoT-enabled freight visibility solution on their logistics team.
It seems quite obvious in retrospect. Once this logistics team was empowered with visibility into freight shipments in near real-time all around the world, it changed the way their peers viewed this team.
The logistic team had been considered the low-tech complaints department for deliveries that were supposed to arrive but didn't. They were dependent on contract manufacturers preparing goods for shipping; transportation companies picking up on time; freight forwarders updating information; consolidators keeping crate, pallets, and cartons together; distribution centers receiving and updating delivery times. When something went wrong, the time taken to make contact, identifying the cause, and resolving the issue could take days or weeks.
Now they're the high-tech go-to team for enhancing customer satisfaction. Executives walk customers through the logistics team's offices, showing global maps with the location of every shipment. The logistics team is now a "seat-at-the-table" on strategic discussions about business and customer satisfaction.
Intelyt technology was the enabler. The change in how the logistics team was perceived was through their use of this technology to provide immediate responses to delivery status questions globally, displaying and sharing the status of shipments anywhere in the world at the click of the mouse; the ability to pre-emptively deal with issues before they could impact customer delivery; and in cases where a problem was unavoidable, being able to alert customer teams early enough to provide clients with alternate plans is key to keeping trust in the customer relationships.